Idea 82 – Hot Wheels Larger Than Life

Hot Wheels go from living room to the motorway in giant style!
Incredible ad campaign made ​​in Bogota, Colombia for Hot Wheels. A fake giant loop was built running around an overpass in a key commuter area. The tempatation of the giant track no doubt brings out the big kid in us all.

That spins me right round…

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...