Idea 162 – Dumbbell Shopping Bag

Fitness Company increased its awareness by making its customers carry its shopping bags, which created the illusion of lifting a dumbbell. Customers and members asked for the bag at the Fitness Centers as they liked the attention while carrying on the streets.

Simple creativity for increased brand recognition truly helps indeed!

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...