Idea 161 – Melting Ice Cream Ambient Display

Australian advertising agency, The Glue Society, created ambient advertisements of huge life-size ice creams melting in November 2006. This ad, which was placed in Sydney, was to convey the message of “it is so hot the ice cream truck melted”.

This is not your ordinary type of advertisement at all!

More articles

Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...