Idea 152 – Pantene Strong Hair Mobile Ad

Grey in Malaysia created a “below the line” advertisement for Pantene showing a mobile of a girl hanging from a string, which looks like her hair. The intended message can be found on the window sign saying “Making hair 10x stronger”.

The upside down Asian-style Rapunzel!

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...