Idea 148 – Tamiya’s Build Your Own Name Card

Japanese toy company Tamiya uses business cards that can be turned into model toys.

a very creative execution, showing that Tamiya indeed is an expert in creating toy models. The company’s name card truely captures its identity, enabling the recipients to turn the name card either into a miniature robot, aircraft, ship or car.

Only problem is that you can’t call them anymore after you’ve done that.. grin

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Idea 0299 – Nestle Purelife Kids Edition

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Idea 0298 – Russian Standard Cloisonne Edition

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