Idea 43 – Interactive Graffiti on Poster

Interesting use of technology to create interaction between print and passers-by

Introducing Bluetooth Citylights, a project created by artist Mark Ecko. It’s an LCD screen that doubles as an interactive poster, where people can leave messages in graffiti by downloading a bluetooth app to their mobile phone and then drawing on the poster via their phone’s cursor.

Nice stuff, many ways to make use of it!

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...