Idea 48 – Paypal Shopping Wall

Interesting mobile shopping pilot by Paypal, running in Singapore Subway Stations.

For the 2012 Valentine’s Day season, Paypal tested a new mobile shopping service that allowed Singaporeans to make purchases for selected gift items through QR codes. By scanning items scattered across subway tunnel walls, consumers could pay digitally via mobile phone and select whether goods are prepared for pick up or delivery.

Another interesting future retail initiative.

More articles

Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...