Idea 42 – McDonald’s Poster Puzzles

Nice outdoor puzzle poster from McDonald’s

Created by DDB Stockholm to promote McDonald’s large coffee for only 1 Euro. The concept is “sort your head out” and for those that are able to sort the heads out on the outdoor billboard puzzles, a free coffee awaits.

Nice way to create interaction with customers..

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...