Idea 137 – Swallowable Perfume

An innovative perfume that you don’t spray on your skin, but eat!

Designed by Harvard University’s synthetic biologist Sheref Mansy and Australian body architect Lucy Mcrae,an innovative perfume was invented in a swallowable capsule form. The pill enables the human skin to emit a genetically unique scent for each person.

I guess that gives the saying You are what you eat a whole new meaning..

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Idea 0299 – Nestle Purelife Kids Edition

Idea 0299 – Nestle Purelife Kids Edition

Nestle Purelife asked kids to make drawings about what makes them smile. Through a contest held in February kids two grand prize winners were chosen and together with 6 runners up the kids drawings were transformed into limited edition Nestle Purelife packaging designs

Idea 0298 – Russian Standard Cloisonne Edition

Idea 0298 – Russian Standard Cloisonne Edition

Beautiful limited edition from Russian Standard, inspired by the work of the Faberge family and resembling Cloisonne art in the design the label links to the period of Tsars of the Imperial Russian Court. A shrink sleeve execution finished with lacquer to visualize...